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Posted by Nicole Tait on 8th Dec 2025

What began as a simple hobby while juggling life at home with three young boys quickly snowballed into a thriving seven-day-a-week business for Melanie Robey of Dingley Lane CupCakery - complete with a cheeky delivery assistant and a loyal community of customers who keep coming back for more. Her story is equal parts heart, hustle, and humour. 1. Can you tell us about when you first realised you wanted to start your own sweet treat business? It w… Read more
Natelie Tilden is the heart and soul behind Nutty Nans Yummy Things. What started as a way to find balance and healing while raising her grandchildren has blossomed into a beautiful cake business filled with passion, creativity, and deep purpose. From overcoming early hurdles to creating cakes that tell real stories, Natelie proves that with love (and a little edible image magic), even the simplest cake can become a cherished memory. 1. &n… Read more

Posted by Nicole Tait on 17th Jan 2024

Step into the world of sweet creativity as we look back at 2023 by showcasing our amazing customers who took part in our Cake Crumbs blog features. Join us in thanking these incredible individuals for sharing their journey into the world of edible image masterpieces!Meet our featured customers of 2023:Alicia Chapman, the mastermind behind Little Cocoa, who transforms premium chocolates into visual wonders.“I love it when customers come… Read more