Blog

Self-confessed workaholic Beck Hemmingway's fond childhood memories of baking with her Grandma, along with a contented first baby saw her love for baking morph into a successful cake business of her own Caked By Beck. Here Beck shares with us her story and how she manages to keep her workaholic self in check.1. How did your cake/sweets/business journey begin?I grew up on a rural property and my Grandma lived on the same grounds... I spent a… Read more

For over 65 years Mezzapica Cakes have been delighting Sydneysiders with their traditional continental cakes and biscuits. Recognising the constantly growing popularity of custom designed and specialty cakes, Mezzapica have continually expanded their range of products and services to grow with the market, whilst also maintaining their high quality traditional Italian dessert selection. Here Andre Portelli of Mezzapcia Cakes gives us a little… Read more

Looking for some clarity (pun intended) around edible inks? Here’s a few things we know. There are two main kinds of edible ink. First, there is the edible ink that is used freehand and can be found in edible ink markers, paints and even used for airbrushing. Second, and our main focus in this article, is the ink used for edible ink printing. This ink is decanted into food safe edible ink cartridges which work just like regular ink cartrid… Read more

Tanja Kober (left in cover pic) of Choice Cakes is continuing her family's passion to supply cakes and cake decorating supplies to the folk of Melbourne. With the help of a great team, including talented cake decorator Steph (right in cover pic), Choice Cakes continue to supply, teach and inspire cake makers as well as create custom cakes for their own customers.1. How did your cake/sweets/business journey begin?Choice cakes celebrated its 2… Read more

Running a small business is no easy gig and every small business owner will at some stage face exhaustion, burn out, stress and question if they can keep going. There is a plethora of advice around about dealing with small business burn out, we’ve taken a little time to analyse what helps us (and what we think will help us) to successfully ride the emotional waves of running a business. Of course, these tips can apply to anyone, not ju… Read more

Amy Rutherford of Cakes by Amy Rutherford is the purple locked lass taking the Dubbo, NSW cake world by storm - one delicious cupcake at a time. If you've seen any of Amy's Insta stories you'll know she is one passionate, bubbly and talented cake maker. Here Amy shares with us a little of her back story and some healthy insights into how she keeps small business burnout at bay. 1. How did your cake/sweets/business journey begin?… Read more

As many cake decorators and treat makers have already discovered the benefits of adding edible images to their cache of sweet creations are numerous. Edible images allow you to customise designs quickly and professionally for private and corporate clients. They save time, allow quick turn arounds, large production runs and can make for more affordable options for your customers. Edible images are easy to produce and use, so are great for be… Read more

Hand-making your own chocolates for personal use or for your business can be exceptionally satisfying. It can also be frustrating and time-consuming if you don’t have the right tools and know how. Once you’ve mastered chocolate tempering and flavouring the sky is the limit when it comes to how you creatively present your chocolates. A quick and easy way to produce beautifully shaped and decorated artisan chocolates is by using magnetic chocolate… Read more

There’s a lot to consider when starting your own business. Choosing a suitable name is one of the first steps in creating your own business identity. Names are quite powerful, so working out the right name for your business is time well spent. It can also be a lot of fun. Gather a little brains trust, ask for suggestions from friends, family or even potential customers - often those one step removed come up with the best ideas. Here are some… Read more

Each month we feature one of our talented customers and share with you their story and tasty tips. This months feature, Donna Zagari, runs her own Edible Image Business - Deezee Designs. Donna was quick to point out to us, "I'm not a cake baker. I just print images for all the cake people - haha. I also do invites and party stationery etc - although the edible printing takes up the most time in my day." Printing hundreds of images for her… Read more