Blog

We're constantly amazed by our customers who start their business soon after having a baby! The change in priorities and need to create flexible work hours around family is a clear driver for so many. It certainly was the case for Jo Cummins from Hello & Cookie, New Zealand based custom cookie maker. Jo has created a great business in a short period of time that allows her to enjoy both business and home life. 1. How did your sweets busi… Read more

A jam-packed life doesn't stop Sara Hinton from Cake Creations by Sara from making the most amazing and delicious cakes and sweet creations. To be honest, we don't know how she does it - we're in awe! 1. How did your sweets business or journey begin? I began work as a qualified chef over 20 years ago, I worked as a pastry chef for many of these years and have always had a love of sweet things. I remember as a child baking with my… Read more

Step 1 - make a birthday cake for your child's first birthday. Step 2 - baking and cake decorating becomes a hobby. Step 3 - your hobby becomes an obsession that turns into a great little business. This was the evolution process behind Nicole Lacina's Cake-ohh-lious cake business. Like so many of our customers, the joy of cake creation takes hold and unrealised creativity comes to the surface. Such a delightful way to develop a busin… Read more

It is so satisfying to learn how our customers found their "sweet" career. Many have taken the brave leap from a secure job to starting up a business based on their creative passion. Marina Rositano from Little Dot Chocolate Shop is one of those "leapers". Jumping into a business that brings not only her customers but also Marina great joy and happiness. 1. How did your sweets business or journey begin? Little Dot began in Adelaide in… Read more

Through her love of baking, Natasha Harris owner of Suga Mumma Bakes has created a successful online custom cookie box business. Natasha ships her stunning cookie box creations all over Australia, supplying to both corporate and private customers. 1. How did your sweets business or journey begin? Growing up I always had a love for baking, something I learned from my grandparents who live in Germany. My hobby turned into a busin… Read more

It's hard to believe when you see her creations that our feature caker this issue primarily does this as a hobby! Sonya Monterosso from  Fairytale Sweet Sensations, loves the creative side of making sweets of all kinds. She definitely has a huge amount of skill, creativity and passion for her "hobby", which shines through in all of her stunning and delicious creations. 1. How did your cupcake/sweets business journey begin? I alwa… Read more

Dale Jackley, from Jackley's Bakehouse, has quite the tale to tell! His dream of owning his own bakery business came to fruition through a lot of hard work, but at a frightening cost to his health. Fortunately, Dale was able to recover and, also adjust his business to support a healthier work/life balance. 1. How did your sweets business or journey begin? My whole baking journey started 20 years ago as an apprentice baker at Brumby's. A… Read more

A relocation to Tasmania proved to be the perfect time for talented cookie/cake maker Allison Jackson to take her skills to the market and start up her own "sweet" business. Now Ally's Sweet Treats is growing each day and keeping this creative baker super busy. 1. How did your sweets/cake/cookie business or journey begin? I have always enjoyed baking but when I had my children, I started doing their birthday cakes and it just grew from the… Read more

The purchase of an existing business and a passion for baking has realised the true potential of Family-run Little Cupcakes. This Melbourne cake shop specialises in the most scrumptious looking cupcakes and cakes. Beautiful presentation and delicious flavours make these morsels absolutely irresistible. 1. How did your cake/sweets business or journey begin? Our journey began in 2014 when we took over the existing business fr… Read more

Janet Yuksel from Illawarra Cake Print is a testament to how a love of cake decorating can evolve into a business and then how that business evolves and adapts to a niche market. Janet identified a market for printed edible images, then found her customers also wanted the whole "shebang" - so Janet started making the cakes as well! 1. How did your sweets business or journey begin? I ordered a cake from for my daughters 1st birthd… Read more